Privacy Policy

Last Updated: March 11, 2026

Acorn Demand LLC ("Acorn Demand," "we," "us," or "our") operates the website acorndemand.com and the DemandOS platform (collectively, the "Services"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our platform, or engage our marketing services.

By accessing or using our Services, you agree to this Privacy Policy. If you do not agree, please discontinue use of our Services immediately.

1. Information We Collect

1.1 Information You Provide Directly

We collect information you voluntarily provide when you:

• Create an account or register for our platform
• Fill out contact forms or request a consultation
• Subscribe to our newsletter or marketing communications
• Purchase a subscription (Starter, Growth, Pro, or Agency Partner tier)
• Communicate with us via email, phone, or chat
• Provide feedback or participate in surveys

This information may include: name, email address, phone number, company name, billing address, payment information (processed securely via Stripe), industry, business goals, and any other information you choose to provide.

1.2 Information Collected Automatically

When you access our Services, we automatically collect certain information, including:

• Device Information: IP address, browser type and version, operating system, device type, screen resolution, and unique device identifiers
• Usage Data: Pages visited, time spent on pages, click patterns, referring URLs, exit pages, and navigation paths
• Location Data: Approximate geographic location derived from IP address
• Log Data: Server logs including access times, error logs, and request details

1.3 Information from Third-Party Platforms

When you connect third-party advertising or analytics accounts to our platform, we may receive information from those platforms, including:

• Google Ads: Campaign data, ad performance metrics, keyword data, cost data, conversion data, audience demographics, and account management information accessed via the Google Ads API
• Google Analytics: Website traffic data, user behavior metrics, conversion data, audience demographics, and real-time analytics accessed via the Google Analytics Data API
• Google Business Profile: Business listing information, reviews, photos, location data, and performance metrics accessed via the Google Business Profile API
• Google Search Console: Search performance data, keyword rankings, click-through rates, impressions, and indexing status
• Meta (Facebook/Instagram) Ads: Campaign performance data, audience insights, ad creative metrics, conversion data, and account information accessed via the Meta Marketing API
• Other Platforms: Data from additional advertising, analytics, or marketing platforms you choose to connect, including but not limited to TikTok Ads, LinkedIn Ads, and Microsoft Advertising

1.4 Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar tracking technologies to collect information. See Section 6 for detailed information about our cookie practices.

2. How We Use Your Information

2.1 Service Delivery

• Provide, operate, and maintain our platform and marketing services
• Create, manage, and optimize advertising campaigns on your behalf
• Generate performance reports, analytics dashboards, and ROI calculations
• Manage your Google Ads, Meta Ads, Google Analytics, Google Business Profile, and other connected platform accounts as authorized by you
• Process transactions, send billing information, and manage subscriptions
• Provide customer support and respond to inquiries

2.2 Platform Improvement

• Analyze usage patterns to improve our platform features and user experience
• Develop new features, products, and services
• Train and improve our AI and machine learning models for lead scoring, campaign optimization, and content generation
• Conduct A/B testing and performance optimization
• Debug technical issues and ensure platform security

2.3 Communications

• Send transactional emails (account verification, billing receipts, service notifications)
• Send marketing communications (with your consent, which you may withdraw at any time)
• Deliver onboarding sequences, product updates, and educational content

2.4 Legal and Safety

• Comply with applicable laws, regulations, and legal processes
• Enforce our Terms of Service and other agreements
• Detect, prevent, and address fraud, abuse, and security issues
• Protect the rights, property, and safety of Acorn Demand, our users, and the public

3. How We Share Your Information

We do not sell your personal information. We do not sell, rent, trade, or otherwise transfer your personal data to third parties for their own marketing, advertising, or commercial purposes. We do not engage in data scraping, data brokering, or the resale of any user information collected through our platform or integrated third-party services (including Google Ads, Google Analytics, Meta Ads, and Google Search Console). All data collected is used solely for the purpose of providing and improving our services to you.

We may share your information in the following circumstances:

3.1 Service Providers

We share information with third-party vendors who assist in operating our business:

• Cloud Hosting: Amazon Web Services (AWS) for infrastructure and data storage
• Payment Processing: Stripe for secure payment handling (we do not store full credit card numbers)
• Email Services: Amazon SES and third-party email providers for transactional and marketing emails
• Analytics: Google Analytics for website usage analysis
• AI Services: Amazon Bedrock for AI-powered features (data processed per AWS data processing agreements)

3.2 Advertising Platforms

When you authorize us to manage your advertising accounts, we access and interact with the following platforms on your behalf:

• Google Ads (via Google Ads API) for search and display advertising campaigns
• Google Analytics (via Google Analytics Data API) for website traffic and user behavior analysis
• Google Business Profile (via Google Business Profile API) for business listing and local search management
• Google Search Console (via Search Console API) for search performance monitoring and SEO
• Meta Ads (via Meta Marketing API) for Facebook and Instagram advertising campaigns

Data shared with these platforms is governed by their respective privacy policies. We access your data solely to provide the services you have authorized.

3.3 Agency Partners

If you are a client of one of our Agency Partners, your Agency Partner may have access to your campaign data and performance metrics through our white-label platform. Your Agency Partner's use of your data is governed by their own privacy policy.

3.4 Legal Requirements

We may disclose your information when required by law, court order, subpoena, or government request.

3.5 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change.

4. Google API Services User Data Policy

Acorn Demand's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

Specifically:

• We only use data from Google APIs to provide and improve the services you have explicitly requested and authorized
• We do not transfer Google API data to third parties except as necessary to provide the services, as required by law, or with your explicit consent
• We do not use Google API data for serving advertisements
• We do not allow humans to read Google API data unless we have your affirmative consent, it is necessary for security purposes, it is required by law, or the data is aggregated and anonymized for internal operations
• Our use of Google API data complies with the Google API Services User Data Policy at all times, including the Limited Use requirements
• We ensure that our employees, agents, contractors, and successors comply with this Google API Services User Data Policy
• We do not transfer or sell Google API data to third parties such as advertising platforms, data brokers, or information resellers
• We do not use Google API data to determine credit-worthiness or for lending purposes

5. Meta Platform Data

When you connect your Meta (Facebook/Instagram) advertising accounts:

• We access your ad account data solely to provide campaign management services you have authorized
• We comply with the Meta Platform Terms and Meta Privacy Policy
• We do not sell, license, or otherwise transfer Meta platform data to third parties
• We delete Meta platform data when you disconnect your account or terminate services, unless retention is required by law
• We implement appropriate technical and organizational measures to protect Meta platform data

6. Cookies, Tracking, and Advertising Technologies

6.1 Types of Cookies We Use

• Strictly Necessary Cookies: Essential for platform functionality, authentication, and security. Cannot be disabled.
• Performance Cookies: Collect anonymous data about how visitors use our website (e.g., Google Analytics). Help us improve site performance.
• Functionality Cookies: Remember your preferences, settings, and login state.
• Advertising/Targeting Cookies: Used to track advertising campaign performance. May include Meta Pixel, Google Ads conversion tracking, and similar technologies.

6.2 Third-Party Tracking Technologies

Our website and platform may use the following third-party tracking technologies:

• Google Analytics (GA4): Collects anonymized usage data. Google Privacy Policy
• Google Ads Conversion Tracking: Measures advertising campaign effectiveness. Google Privacy Policy
• Google Tag Manager: Manages tracking scripts deployed on our website
• Meta Pixel (Facebook Pixel): Tracks conversions from Meta ads and builds targeted audiences. Meta Privacy Policy
• Meta Conversions API: Server-side event tracking for improved measurement accuracy
• LinkedIn Insight Tag: Measures conversions and enables retargeting for LinkedIn campaigns

6.3 Managing Cookies

You can control cookies through:

• Browser settings: Most browsers allow you to block or delete cookies
• Google Ad Settings: adssettings.google.com
• Meta Ad Preferences: facebook.com/adpreferences
• NAI Opt-Out: optout.networkadvertising.org
• DAA Opt-Out: optout.aboutads.info

7. Data Security

We implement industry-standard security measures to protect your information:

• TLS 1.2+ encryption for all data in transit (HTTPS)
• AES-256 encryption for data at rest
• Access restricted to authorized personnel on a need-to-know basis
• Multi-factor authentication for administrative access
• Regular security audits, vulnerability assessments, and penetration testing
• OAuth 2.0 for all third-party platform integrations (we never store your platform passwords)
• Automated security monitoring and intrusion detection

8. Data Retention

• Account Data: Retained for the duration of your account plus 30 days after deletion request
• Campaign and Analytics Data: Retained for 24 months after your last active session
• Third-Party Platform Data: Deleted within 30 days of disconnection unless required by law
• Billing Records: Retained for 7 years as required by tax regulations
• Server Logs: Retained for 90 days for security and debugging

You may request deletion of your data at any time by contacting us. We will process deletion requests within 30 days, subject to legal retention requirements.

9. Your Rights and Choices

Depending on your jurisdiction, you may have the following rights:

• Access: Request a copy of the personal data we hold about you
• Correction: Request correction of inaccurate or incomplete data
• Deletion: Request deletion of your personal data
• Portability: Request your data in a machine-readable format
• Restriction: Request restriction of processing in certain circumstances
• Objection: Object to processing based on legitimate interests
• Withdraw Consent: Withdraw previously given consent at any time
• Opt-Out of Marketing: Unsubscribe via the link in any email or by contacting us
• Disconnect Platforms: Revoke access to connected third-party platforms at any time

To exercise any of these rights, contact us at contact@acorndemand.com.

10. California Privacy Rights (CCPA/CPRA)

California residents have additional rights under the CCPA and CPRA:

• Right to Know what personal information we collect, use, and disclose
• Right to Delete your personal information
• Right to Opt-Out of the sale or sharing of personal information (we do not sell personal information)
• Right to Non-Discrimination for exercising your privacy rights
• Right to Correct inaccurate personal information
• Right to Limit the use of sensitive personal information

Contact us at contact@acorndemand.com or call (941) 254-1599.

11. International Data Transfers

Our servers are located in the United States. If you access our Services from outside the US, your information may be transferred to and processed in the United States where data protection laws may differ from those in your country.

12. Children's Privacy

Our Services are not directed to individuals under 18. We do not knowingly collect personal information from children. Contact us immediately if you believe we have collected information from a child.

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy and updating the "Last Updated" date. Continued use constitutes acceptance.

14. Contact Us

If you have questions about this Privacy Policy, contact us:

Acorn Demand LLC

1343 Main St UNIT 301, Sarasota, FL 34236

Email: contact@acorndemand.com

Phone: (941) 254-1599

Website: acorndemand.com